On May 25th, 2018 the General Data Protection Regulation (GDPR) went into effect in the European Union (EU).  The GDPR mandates certain rules which affect all businesses that collect, share and/or use data from citizens of the European Union.  Learn more from this resource page provided by the Interactive Advertising Bureau (IAB).

How Might the GDPR Impact Your Business?

Educational Resources:

Steps to Take:

  • Talk to your legal team.
  • Determine whether you are compliant with the GDPR and update as required.
  • Determine whether your partners and the tools they utilize are compliant with the GDPR.
  • Frequently review the GDPR for recent changes or news.

GDPR Tools